An eCommerce website is essentially an online store that can take your business to the next level. Its design and functionality can affect your conversion rate and increase your revenue.
When you choose an eCommerce website, you are choosing an option that is different from a standard website. eCommerce sites are comprised of functional layers that include a web server that hosts your online storefront, complete with payment processing, inventory database and a complex dispatch system for shipping and delivering your products to the customer.
For the past decade, the Lucas Marketing eCommerce specialists have developed high-quality and high-functioning cutting-edge eCommerce sites that seamlessly drive and increase your sales and ROI.
Our Websites are Created with a Clean Design for a Quick and Easy Shopping Experience
It is natural for people to be impatient. If an eCommerce website is too complex, customers might abandon their purchase and seek out your competition. These complexities can range from too many steps necessary to purchase an item to some of the technical aspects of running your website. A short delay at checkout or a slow-to-load page can be enough to discourage the sale. The Lucas Marketing team takes care to make sure that your site will not suffer glitches like these.
At Lucas Marketing, we begin every project the same way: we do our homework. We start by identifying your target audience. A thorough analysis of that demographic gives us an idea of their interest and shopping preferences. We then leverage this information into a website that captures their attention and holds it from their first click through checkout.
We utilize the WooCommerce hosting platform for your storefront. This platform offers a user-friendly interface and seamless WordPress integration.
Our expert eCommerce website services include:
- Product variations
- Payment gateways
- Pricing systems
- Third-party tracking of inventories
- Variable sales tax
- Shipping and tracking using FedEx, UPS and USPS